Strive to Create Authoritative Publicity Platform for 10th China Art Festival

Openning Ceremony for "Variety . 10th China Art Festival" Channel was held this morning. Zhang Jianguo attended the ceremony, who is vice-governor of Shandong Province, mayor of Jinan City and deputy director of Shandong Preparatory Committee for 10th China Art Festival.

To welcome 2013 China Art Festival held in our province, propagate economic and cultural achievements of Shandong Province, broaden the social influence of art festival and create a good atmosphere for public opinion, Shandong Radio and Television Arts Channel will change its name to "Variety . 10th China Art Festival" Channel in January, 2012. Renamed "Variety . 10th China Art Festival" Channel will make full use of TV media advantage, report the preparation information in time and strive to create authoritative publicity platform for 10th China Art Festival. With the developing of the preparation work, it will be renamed to "10th China Art Festival" Channel at the right moment.

Propaganda film published on the openning ceremony was edited and created on the basis of the song named Everyone Likes My Hometown which is the most representative song of Shandong. It is started from  host province Shandong, and transferred to Tibet, Inner Mongolia, Guangxi, Yunnan, Xinjiang and other provinces, areas and cities in the form of singing, which fully embodies the aim of holding this festival, "Event of Arts, Festival of the People", express Shandong people's hospitality and joy for celebrating this event.